Toubacko Tourism Back Office

Tourism, rethought.

  • #1
    Local HeroesExperiences no AI can find
  • #2
    No price warWin guests with perks
  • #3
    Connected hotelsItineraries with partner hotels
  • #4
    UpsellingMore revenue, longer stays
  • #5
    Embedded everywhereWebsite, social media, QR codes, associations
  • #6
    Direct paymentsNo middleman: no risk, lower costs

See it live

Meet our partners

Spin the globe →

For boutique hotels

Your hotel becomes the destination, not just a bed.

Your rooms plus what only you can offer – bundled into one travel experience. Play to your strengths instead of wearing yourself out in a price war.

  • Direct payment, with no middleman
  • Upselling with perks and extras: make better use of your capacity (restaurant, spa and more) – guests will thank you and look less at the price
  • Any language, any currency – just as you wish
  • Ready in days, nothing to install
Example: Wine Hotel →

For Local Heroes

A story worth travelling for.

Do you have a talent, a gift or deep knowledge of a subject? Here is your stage – worldwide. People will travel to you and gladly pay to discover your world.

  • Chefs, winemakers, architects, guides, content creators – or any passionate character people would travel for
  • Turn your insider knowledge into a bookable package, together with a partner hotel
  • Payments go straight to you
Open the globe and meet your fellow Local Heroes →

For hotel groups & associations

Your houses, one dream journey.

Example journey: Lima – Cusco – Machu Picchu – Iguazu – Rio de Janeiro

Instead of isolated bookings, one seamless experience journey with a single click.

  • A ready-made "string of pearls" instead of long research for the guest
  • Maximum cross-selling between your own properties
  • The guest stays with you from start to finish
Example: Brazil Travel Insider →

For tourism offices

Your destination, every style.

Active – family – wellness – culinary – luxury

Present every hotel with its own packages – grouped by interests, not by price.

  • Every segment covered, from active hotels to luxury houses
  • Hotels sell their strengths instead of competing
  • Resold by travel agencies and tour operators worldwide – just embed a code snippet
Request a demo →

How it works

From your idea to a paid booking in three steps.

  1. Experience package

    Focus on your strengths. We add our experience and take care of the setup.

  2. Marketing strategy

    Together we set the strategy for upselling and reselling and decide where your package will be embedded.

  3. Booking

    You choose: your team discusses the request with the guest first, or the guest pays directly by card. Different mark-ups can be set for resellers.

For investors

Three decades of tourism practice. Rebuilt for direct sales.

Toubacko is a Swiss technology platform based in Zurich. The software runs in several tiers, from a fully automated back office to a simple booking widget for a single hotel. We are preparing the next stage of growth and welcome a conversation.

Contact

Got a story worth travelling for?

Which group do you belong to?

Write to us. You will get a personal reply.